KOZATSKA RADA BRAND PRESENTED A NEW LEGENDARY DESIGN
A clear and effective design will increase the popularity of the logo of KOZATSKA RADA, which combined the letters of the pre-Petrine Cyrillic alphabet - this font is an ancient visual image of the Ukrainian language.
The renewed label adds texture and modern typography to the bottle. In addition, the image of traditional national symbols also emphasizes the Cossack heritage and obligations regarding the quality of products.
KOZATSKA RADA is the character and spirit of the Ukrainian nation, which is reflected on the new label: an image of the Cossacks standing side by side confirms the fraternity of the Ukrainian nation, and the elements of heraldic symbols, reflecting unity, strength and power, are added, too.
Noteworthy is the bottle cap - unique, patented, and made with the texture of the skin by the German-Belarusian company Alkopac. KOZATSKA RADA also changed the bottle – now it is decorated with volume embossing, for the first time a vodka brand uses a premium push-up with an orientation, that will simplify the work of barmen in HoReCa.
Director of marketing of Bayadera Group Roman Vashkolup: "This is a very interesting period for KOZATSKA RADA, in fact it is a big step towards brand leadership on the Ukrainian market.
The new design was chosen with the desire to show our amazing Cossack history and we hope that the number of followers of the traditions of KOZATSKA RADA will grow up even more. "